Volvo Excavators: Pump It Up feat. Dolph Lundgren commercials
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Volvo Excavators: Pump It Up feat. Dolph Lundgren

“Pump It Up” is the name of the new commercial from Volvo Excavators. The 99-sec film features Dolph Lundgren, a Swedish actor, director, screenwriter, producer, and martial artist Kwon when he starred in Rocky IV as the imposing Soviet boxer Ivan Drago. The marketing message is “Watch Hollywood action star, Dolph Lundgren, pump up a […]
Uber: Boxes – Let’s Unlock Cities
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Uber: Boxes – Let’s Unlock Cities

Created by the advertising agency Forsman & Bodenfors, the new Uber’s commercial was shot on the streets of Bangkok and it about traffic crisis. The marketing story is “We’ve all been there. Stuck in traffic. Desperately looking for parking, frustrated and angry and late for a meeting. In this film for Uber in Asia, we […]