Experiments V Dark Universe

Apple: Experiments V – Dark Universe

In this commercial

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Good

Apple unveiled a new video from the campaign “Shot on iPhone“. The film is in a vertical format and it was created for Apple by Dong Hoon Jun and James Thornton of Incite Studio.

It is interesting that in this campaign the making-of video is much more interesting than the advertisement itself. So, don’ forget to check the Experiments V – Dark Universe Experiments V – Behind the Scenes.

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Good

8.0

The making-of video is much more interesting than the advertisement itself

Memorable8.0
Effective7.0
Style8.0
Heart or Humor7.0
Execution10.0
Reader Rating: ( 0 vote ) 0

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