Cadbury: Donate Your Words

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Emotional

There’s a crisis in the UK. 1.4 million older people struggle with loneliness. 225,000 often go a whole week without speaking to anyone. For every limited-edition bar of Cadbury Dairy Milk sold, Cadbury will donate 30p to Age UK to help support older people through Age UK’s national advice line, telephone friendship service and more.

Words

9.8

Impressive.

Memorable9.0
Effective10.0
Style10.0
Heart or Humor10.0
Execution10.0
Reader Rating: ( 1 vote ) 9.2

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Comment (1)

  1. Sweet temptation

    there is a dark seductress
    playing a dangerous game
    a luscious fulsome siren
    calling out my name
    luring me with promises
    repeating her insistent song
    daring me to come to her
    but I know I must be strong
    and resist the sweet temptation
    that promises much and more
    if I only should surrender
    to that wheedling paramour
    and sample the dark delight
    then the torture will abate
    as I indulge myself in passion
    and gorge on chocolate

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