Budweiser: Hold My Beer – feature Charlize Theron
In this commercial
TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
The 60-sec Budweiser’s TV commercial, titled “The New Bud in Town,” features Charlize Theron, as she kicks ass in games across the bar all while never spilling a drop of her beer. The creative brings the limited edition brew to the national stage, with the King of Beer‘s new Reserve Series front and center.
The marketing message is “Two American icons are bringing back Copper Lager by popular demand this fall. Aged over Jim Beam barrel staves, Budweiser Reserve Copper Lager has a toasted oak aroma with hints of vanilla and caramel rye.”
The creative for Budweiser’s commercial is led by Vayner Media.
Good
9.2
I like the ad.
Memorable9.0
Effective9.0
Style10.0
Heart or Humor9.0
Execution9.0
( 2 votes ) 9
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Comment (4)
Post A Comment For The Creator: Liviu
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Who directed this???
Thank you for the comment. It was directed by Romain Gavras. I’ll uptade the article.
I love baseball but so sick of watching this commercial where the blond 50 friggin times a game
The bartender is played by Andre Royo, who was great as Bubbles in The Wire (he’s much cleaner looking in this ad than when he played a drug addict in The Wire