Wix.com: Kung-Fu Panda – Super Bowl 2016 Commercial

Wix.com’s Super Bowl 50 commercial was created by DreamWorks Animation using characters from “Kung-Fu Panda 3” (no advertising agency was involved in the creation of the ad). The 30-second spot will be airing during the 3rd quarter of the CBS broadcast on 2016, February 7th.

“Discovers the Power of Wix” ad is part of #StartStunning campaign. Wix.com has released multiple funny, made-for-web teasers showing the characters testing “out-of-the-box” marketing tactics that business owners may think are essential for promoting their ventures.

“For our second Super Bowl appearance we went for a direct message: the first step to a successful business is to create a stunning website. With Wix, regardless of size or advertising budget, everyone can tell their own story,” said Omer Shai, Wix.com’s CMO. “We wanted a spot that will resonate with the tens of millions of people who will see it. And how better than to give a nod to iconic Super Bowl commercials within our own ad.”

“One realizes how iconic Old Spice marketing creative has become when you see Po from Kung Fu Panda 3 take on the manly Old Spice guy persona from our timeless ‘The Man Your Man Could Smell Like’ spot,” said Janine Miletic, Old Spice Brand Director at Procter & Gamble. “We’re truly honored to be included in Wix’s tribute to memorable Super Bowl commercials this year.”

(Visited 2371819 times, 2 visits today)

Start Stunning

9.2

The animation is beautiful as expected. The call to action is clear and powerful. It is a great ad!

Memorable9.0
Effective9.0
Style9.0
Heart or Humor9.0
Execution10.0
Reader Rating: ( 0 vote ) 0

Related TV Commercials

LEAVE YOUR COMMENT

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.