Featuring Aerosmith frontman Steven Tyler, Skittles’ Super Bowl 50 commercial starring was created by DDB Chicago. The spot is part of “Taste the Rainbow” campaign and will be air during the second quarter of the big game.
Official campaign hashtag is #SkittlesArt (Skittles will give away 100,000 free packs of Skittles to fans who use the hashtags #SkittlesRainbow and #Contest prior to Super Bowl 50’s kickoff).