Hyundai: Engine heart – Super Bowl 2016 Commercial

Created by advertising agency Innocean Worldwide, the Hyundai’s Super Bowl commercial try to be emotional and touching, but it is creepy… The ad reminds me about IronMan…

The music of the commercial is the song “When I Was a Boy” by Electric Light Orchestra. The tagline is “Better is the engine that drives us.”

Creepy ad

8.2

Maybe it was a good idea on the storyboard, the VFX was well done, but the result is just a creepy commercial ...

Memorable10.0
Effective7.0
Style8.0
Heart or Humor7.0
Execution9.0
Reader Rating: ( 0 vote ) 0

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