What if the biggest safety challenge isn’t on the road anymore?
An inspiring advert.
“Pump It Up” is the name of the new commercial from Volvo Excavators. The 99-sec film features Dolph Lundgren, a Swedish actor, director, screenwriter, producer, and martial artist Kwon when he starred in Rocky IV as the imposing Soviet boxer Ivan Drago. The marketing message is “Watch Hollywood action star, Dolph Lundgren, pump up a […]
The Volvo TV commercial Favorite Things was created by the advertising agency MPG and creative agency Periscope. The advert promotes The New Volvo XC40 with the marketing story “Complete with modern Scandinavian design, intuitive tech, and smart storage – the new Volvo XC40 is designed with everything in mind.” There are two versions of the […]
A delightful soundtrack.
The Future of Safety
The new Volvo commercial features John Meyer.
Update 2: Click here if you are looking for the name of the song from Volvo TV commercial Favorite Things Update: The best explanation so far comes from one of our readers: Cynthia. Daughter’s wedding day. Mom and Dad (marital problems caused a separation)…they’re in the Volvo and coming back from their daughters wedding. Dad […]
Brilliant Volvo Trucks commercial.
The tagline of this beautifully-shot commercial for Volvo is “Seek Feeling”. This new Volvo XC60 commercial is the first work of Grey London for Volvo. The message should be “Volvo XC60 gives you the ultimate sense of control”