Simplii Financial, a unit of CIBC, has recently launched an audacious advertising campaign that is as visually striking as it is emotionally engaging. The “Start Your Engines” campaign is part of a new brand platform called “Bank on the Now.” It aims to resonate with the digitally savvy DIYers who seek simplicity and control over […]
The 3-min short film “An Ode to Motherhood” was produced by Scouts Honour and directed by Mark Zibert (Rogue Films) for Walmart Canada. The marketing message is “Motherhood, you treasure the rewards, you cherish the love and push through the challenges, which make it all worthwhile. Live. Love. Save.” Credits: PRODUCTION COMPANY: DIRECTOR: Mark Zibert […]
Advertising Agency: There are 3 TV commercial made by DARE, Toronto, Canada for “Boys and Girls Clubs of Canada” with an imspired slogan: “Great futures start here”. This one staring Taylor Hall is the best from the series. For your information Boys & Girls Clubs of America (BGCA) is a national organization of local chapters […]
A little application intended to make some buzz in social media. A campaign by Tribal Worldwide, Toronto, Canada for McDonald’s Canada. Using motion detector technology, the Fry Defender turns the smart phone into a funny fighting machine. The headline is “Because McDonald’s French Fries aren’t just delicious, they’re fries worth defending.”