Singapore National Library: Read More. Be More
TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
The advertising agency Ogilvy Singapore creates two interesting adverts for The National Library Board (NLB) of Singapore. The campaign is named “Read More. Be More” has the great mission to encourage people in Singapore to read more books, both fiction and non-fiction through the NLB mobile app.
Effective
9.4
Well done!