Microsoft: We All Win (Extended Version) – Super Bowl Commercial 2019
In this commercial
TV Commercial Review
Heart or Humor
Microsoft’s Super Bowl Commercial 2019 is for its Xbox Adaptive Controller. And the ad’s stars are kids with limited mobility who play video games. The advert features Owen and Grover and Gunnar and Ian and Jordan and Shan and Poppy and Taylor.
The tagline at the end: “When everybody plays, we all win.”
The emotional commercial was created by the advertising agency McCann Worldgroup.
When technology empowers each of us, it empowers all of us. This Super Bowl, follow the inspirational story of passionate young gamers rising to the top of their game with a little help from their friends, family and the Xbox Adaptive Controller. The story illustrates Microsoft’s commitment to building accessible technology that levels the playing field and creates an opportunity for all of us.