IKEA: YPPERLIG teasing

In this commercial

Teasing a collaboration between IKEA and Hay (a Danish furniture design company), this video was created by Copenhagen agency Nikextension, Barkas and Kuhl & Solvstrom. Design & animation by Morten Kühl Christensen of Kuhl & Solvstrom; Sound Design by Kong Malthe & Kasper Littauer. The teasing theme resembles another surreal action from a IKEA commercial

The teaser shows the materials that will go into the IKEA collection next year.

Surreal teasing

9.4

Beautiful animation! I like the glass orb that moves into the rooms.

Memorable9.0
Effective9.0
Style10.0
Heart or Humor9.0
Execution10.0
Reader Rating: ( 0 vote ) 0

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