Teasing a collaboration between IKEA and Hay (a Danish furniture design company), this video was created by Copenhagen agency Nikextension, Barkas and Kuhl & Solvstrom. Design & animation by Morten Kühl Christensen of Kuhl & Solvstrom; Sound Design by Kong Malthe & Kasper Littauer. The teasing theme resembles another surreal action from a IKEA commercial…
The teaser shows the materials that will go into the IKEA collection next year.
