DIESEL: DEISEL – Go With The Fake

“DEISEL – Go With The Fake” is a brilliant stunt created by the advertising agency Publicis for DIESEL.
With the slogan “Not all fakes are fake. Introducing the one-of-a-kind, limited-edition Deisel knock-off collection,” this funny campaign from DIESEL features a knock-off store with DIESEL logo spell “DEISEL” during the Fashion Week New York.
The official hashtag is #GoWithTheFlaw

This kind of stunt suits well the DIESEL nonconformist brand but can be dangerous for others fashion brands. So, don’t try at home.

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A funny prank

9.2

Brilliant stunt.

Memorable9.0
Effective7.0
Style10.0
Heart or Humor10.0
Execution10.0
Reader Rating: ( 1 vote ) 10

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