TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Funny
Burger King has just launched its new campaign “BK Na Madruga,” which offers up to 70% in selected offers from 00h to 05h. The commercial is funny as show us the worst that sitting-in Burger King restaurants have to offer. The ad features real-life funny moments from Burger King‘s restaurants.
The campaign was so efficient that it was an increase in the number of simultaneous orders and instability in Burger King’s partner system.