TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Excellent
Named “Share the Joy,” the Apple holiday ad 2022 focuses on AirPods Pro; the film features the song “Puff” by Bhavi & Bizarrap. The ad was filmed in Buenos Aires, Argentina.
Created in collaboration with TBWA\Media Arts Lab and directed by MJZ’s Juan Cabral, the film features dancers Vinson Fraley and Gal Zusmanovich choreographed by Damien Jalet.