Walkers Christmas ad 2022

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Good

Walkers Crisps unveiled its Christmas ad 2022, a spot created by the advertising agency VCCP and directed by Stephen Pipe. The campaign message is “This Christmas, let’s talk more. Because it’s good to share. Just not your crisps. That’s why Walkers has given £2 million to Comic Relief to support mental wellbeing programmes”

The Walkers Crisps advert is named “It Feels Good To Share.”

Walkers Christmas ad 2022
Walkers poll of 2,000 UK adults found out that 34% of the UK public are less likely to feel okay during the Christmas period and 52% of these feel pressure to be happy and pretend everything is OK. It also found that 87% of people say they are “fine” on autopilot without thinking about how they really feel.

Credits:

Advertising Agency: VCCP
Executive Creative Director: Mark Orbine
Creative Director: Ross Neil
Creative: Tom Lee
Business Director: Olivia Packshaw
Account Director: Thom Gilbrook
Account Manager: Amirah Hajat
Planning Director: Ross Cameron
Senior Planner: Alex Scott-Malden
Agency Tv Producer: Toby Clifton
Agency Creative Producer: Anna-Marie Mennecier, Sally Greenwood
Media Buying Agency: Omd And Sips & Bites
Production Company: Tantrum
Director: Stephen Pipe
Senior Producer: Clare Smith
Editor: Matt Chodan @ Gorilla
Post-Production Company: Black Kite
Post Producer: Polly Durance
Colourist: George Kyriacou
Audio Post-Production Company: Grand Central
Sound Engineer: Gary Turnball
Campaign Title: Walkers & Comic Relief | It Feels Good To Share
Client: Walkers
Advertising Agency: Vccp
Executive Creative Director: Mark Orbine
Creative Director: Ross Neil
Creative: Tom Lee
Business Director: Olivia Packshaw
Account Director: Thom Gilbrook
Account Manager: Amirah Hajat
Planning Director: Ross Cameron
Senior Planner: Alex Scott-Malden
Agency Tv Producer: Toby Clifton
Agency Creative Producer: Anna-Marie Mennecier, Sally Greenwood
Media Buying Agency: Omd And Sips & Bites
Production Company: Tantrum
Director: Stephen Pipe
Senior Producer: Clare Smith
Editor: Matt Chodan @ Gorilla
Post-Production Company: Black Kite
Post Producer: Polly Durance
Colourist: George Kyriacou
Audio Post-Production Company: Grand Central
Sound Engineer: Gary Turnball

Good

9.0

Good cause.

Memorable9.0
Effective9.0
Style9.0
Heart or Humor9.0
Execution9.0
Reader Rating: ( 0 vote ) 0

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