Virgin: Kevin Dillon and Presto

Emotive, Sydney creates this funny ad for Virgin Mobile Australia. The TV commercial promotes the partnership between Virgin Mobile and Australia video-on-demand service, Presto. As part of the partnership, Virgin Mobile is rewarding select current Postpaid customers with a bonus 2GB of data each consecutive month when they subscribe to and stream Presto Entertainment for up to 6 months.
The ad features US actor Kevin Dillon, known Rooney character from Heaven Help Us movie. The campaign includes one 90-sec and two 30-sec videos as well as two 15-sec videos, and will be amplified through pre-rolls and native video through a paid digital buy as well as through cinema and social media channels.

The headline is “Are you ready for Hollywood magic?”

Kevin Dillon audition

8.8

The commercial is interesting.

Memorable9.0
Effective9.0
Style9.0
Heart or Humor8.0
Execution9.0
Reader Rating: ( 0 vote ) 0

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