Available April 9, 2017, at all Target stores and Target.com, Victoria Beckham for Target reflects the essence of the Victoria, Victoria Beckham line, including original designs and inspiration from iconic silhouettes, with apparel and accessories for women, girls, toddler and baby. The collaboration with Target also marks the designer’s first foray into the kids’ product category. The playful clip features female models (like Sasha Pivovarova) playing with little girls, in a clear reference to the designer’s own relationship with her daughter Harper.
Victoria Beckham x Target commercial features the song Spice Up Your Life by Spice Girls.
Tagline of the campaing is “Victoria Beckham for Target ranges in price from $6-$70, with most items under $40, and will be offered in sizes XS-3X for women and NB-XL for girls, toddler and baby. The collection will be available April 9 through April 30, 2017, or while supplies last, at all Target stores and Target.com.”
