Hornbach: No regrets

In this commercial

Broken bricks, crooked nails, torn knees – true greatness is only shown in failure. The new Hornbach’s commercial is made around an epic fail. It shows a man who craft a holiday home but the building collapse. Instead of despairing, he breaks into a contagious laugh.

The film was produced by the Berlin production company Czar under the direction of Sweden Andreas Nilsson.

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Of the size in failure

9.0

Different. The contagious laugh is the key.

Memorable10.0
Effective9.0
Style9.0
Heart or Humor8.0
Execution9.0
Reader Rating: ( 1 vote ) 10

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