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Hornbach: No regrets

In this commercial

Broken bricks, crooked nails, torn knees – true greatness is only shown in failure. The new Hornbach’s commercial is made around an epic fail. It shows a man who craft a holiday home but the building collapse. Instead of despairing, he breaks into a contagious laugh.

The film was produced by the Berlin production company Czar under the direction of Sweden Andreas Nilsson.

Of the size in failure

9.0

Different. The contagious laugh is the key.

Memorable10.0
Effective9.0
Style9.0
Heart or Humor8.0
Execution9.0
Reader Rating: ( 1 vote ) 10

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