Target: United We Play – Captain America
In this commercial
The new Target’s commercial was created by advertising agency 72andSunny, Los Angeles for Marvel’s upcoming “Captain America: Civil War”. The spot promotes Target’s exclusive hero packs (which includes Black Widow, Winter Soldier and Black Panther), Captain America helmets, Iron Man gloves and themed apparel that celebrate all of the good guys and gals. The advert is fun and it features cute Marvel’s mini-heroes playing on a dream playground.
The ad tagline is “Expect More. Pay Less.”
There are many companies that co-promote Captain America: Civil War” but this one is really cute.
Expect More. Pay Less
The ad is funny, the theme is hot but the tagline ("Expect More. Pay Less") is not good for the ad content.