TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
Good music
T-Mobile unveiled two ads for Super Bowl. The first is “New year. New neighbor.” The second is “Bradley Cooper and His Mom Attempt A T-Mobile Commercial.”
The first T-Mobile Super Bowl 2023 commercial features John Travolta, Zach Braff, and Donald Faison. The 60-sec advert is set to the song of the Grease hit “Summer Nights.” You can watch the 2:26 full version.
The advertisement is simple, without effects and a story. It is based exclusively on the nostalgia induced by the song “Summer Nights” and amplified by the presence of John Travolta in the commercial.
The second ad story is that T-Mobile tried to “make a commercial with Bradley Cooper and his mom Gloria to tell everyone why it’s awesome at T-Mobile. Things didn’t work out quite how we expected as they tried to tell the world about our award-winning 5G network or Price Lock guarantee. But it’s still pretty fun to watch.”
