Sage: Boss It with Sage
TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
Sage unveiled a funny advert named “Boss It with Sage.” with the tagline “take control of your business and Boss It with Sage.”
The commercial was created by the advertising agency Wunderman Thompson, UK.
Sage is an integrated accounting, payroll, and payment systems. Sage began as a small business and has grown to over 13,000 employees.
It is about control
Good!
Why does the mechanic in sage advert turn valve on (to stop leak) instead of leaving it in the off position. Note standard valve handle position.
THE PLUMBER ACTUALY OPENS THE VALVE!