Old Spice: Hair Helmet
Created by Wieden & Kennedy and produced by W+K Production Services, this new Old Spice campaign has two videos: one is the funny commercial and the second features William Clay Matthews receiving a hair helmet. (William Clay Matthews III is an American football linebacker for the Green Bay Packers of the National Football League)
The headline is “Football. Innovation. Old Spice.”
Clay Matthews: “Thank you Old Spice for another ridiculous gift”
Ridiculous hair helmet
Good campaign, nice follow-up. It is funny, I like it.