TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Nice
Oikos promotes its Triple Zero Strawberry Nonfat Greek Yogurt with this TV commercial created by the advertising agency Lightning Orchard. The cast is fantastic: Chris Jones, Dak Prescott, Deshaun Watson, Drew Lock, Garett Bolles, Gerald McCoy, Golden Tate III, Jaylon Smith, Jonah Williams, JuJu Smith-Schuster, Marquise Brown, Rashan Gary, Saquon Barkley.
The background music is the song Crying by Roy Orbison.
The message is, “It’s not crying; it’s ‘flexing our Cryceps.’ And 2020’s strongest NFL Draft prospects are about to get it misty up in here… Good thing there’s Oikos Triple Zero to help us all flex strong.”
