TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
The advertising agency Grey London creates this action-packed 90-sec commercial for Nokia. The film promotes Nokia 8.3 smartphone.
Directed by Amma Asante through Pulse Films, the film stars Lashana Lynch as Agent Nomi and shot in London. Grey London choose this kind of ad because Nokia is the official phone partner for the 25th James Bond film, No Time to Die.
The campaign tagline is ‘The Only Gadget You’ll Ever Need.’
The ad is full of adrenaline, the effects are well done, the script is good but the viewers were able to notice some inadvertences such as a secret agent using the Google assistant.
CREATIVE AGENCY: Grey London
CREATIVE DIRECTORS: Mark Fairbanks, Sue Higgs, and Stephania Silveira
AGENCY PLANNER: Stephen Pirrie
AGENCY ACCOUNT TEAM: Sean Allen (Account Director), Mark Rees-Weeden , Holly McDavitt, Fusibi Sowemimo
AGENCY SENIOR PRODUCER: Thea Evely
AGENCY ASSISTANT PRODUCER: India Smith
PRODUCTION COMPANY: Pulse Films
DIRECTOR: Amma Asante at Pulse Films
EXECUTIVE PRODUCER: James Sorton at Pulse Films
PRODUCTION COMPANY PRODUCER: Shirley O’Connor at Pulse Films
PRODUCTION MANAGER: Ben Burdock at Pulse Films
D.O.P: Andrij Parekh
PRODUCTION DESIGNER: Neal Callow
COSTUME DESIGNER: Jenny Beavan
POST PRODUCER: Antonia Porter at Whitehouse Post
EDITOR: Russell Icke at Whitehouse Post
COLOURIST: Gareth Spensley at Molinaire
POST EXECUTIVE PRODUCER: Ian Berry at Untold Studios
POST PRODUCER : Helen Tang
VFX ARTIST: Bruno Fukumothi at Untold Studios
COMPOSER: Anne Chmelewsky
SOUND ENGINEER: Sam Ashwell
