Bold move Mulberry! The 2015 Christmas ad of Mulberry is a spoof of the Nativity Scene where the baby Jesus was replaced by a … red handbag. The commercial was created by creative agency Adam & Eve/DDB.
Directed by James Rouse, the “Miracle” ad promotes the miraculous new arrival of luxury Bayswater, a Mulberry bag icon (£995). The sound track is Spiritus Sanctus song.
The new Nativity Scene
When a handbag plays the role of baby Jesus in a Christmas commercial a lot of people from the target audience can find the ad offended. Hilarious? Yes! Efficient? Maybe.