McDonald’s Mariah Carey advert
In this commercial
TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
McDonald’s introduces Mariah Menu as Mariah Carey is its new fast-food ambassador.
The commercial promotes that anyone making a $1 minimum purchase via the McDonald’s app during the period will receive a different free menu item each day, from a cheeseburger (Carey’s personal favorite) to chocolate cookies.
The advert was created by the advertising agency Wieden + Kennedy.
Good
8.0
Good!