HORNBACH: It can’t be bad

The German home improvement chain Hornbach and the advertising agency Heimat unveiled a new 2021 spot. Is not that weird like other Hornbach’s adverts but it’s weird enough. The ad promotes the DIY trend and the tagline advert is “It can’t be bad. Because it is made by you.”

Credits
Advertising Agency: Heimat Berlin, Germany
Production: Tony Petersen Film Director
Music: Thomas Berlin / 48k
Sound design: David Arnold / LOFT