TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Hilarious
The advertising agency Connecting Plots creates this hilarious advert for Fantastic Furniture. It’s an ad with a whispered voice-over but full of snoring. And that’s funny!
I laughed when I saw the commercial. And I’ve seen the commercial once again. I laughed again!
This campaign celebrates Fantastic Furniture’s Australian-made story, showing how buying Aussie-made furniture feels as comfortable as their couches.
Fantastic Furniture was born in Sydney’s west with a belief in giving all Australian’s the opportunity to purchase affordable and stylish furniture at a ‘Fantastic’ price.
The campaign is the next extension of the ‘When it feels like home, you feel like you’ platform, connecting the special role Fantastic Furniture plays in making homes more comfortable with the Australian manufacturing credentials of the brand.
Credits
Agency: Connecting Plots
GM of Marketing: Jacqui Hawkins
Head of Marketing: Will Dance
Brand Manager: Victoria Mulcahy
Assistant Brand Manager: Frances Spasich
Digital Marketing Manager: Leigh Jackson
Agency: Connecting Plots
Co-Founder/CEO: Tom Phillips
Co-Founder / Creative Partner: David Jansen
Creative Director: Chris Johnson
Client Partner: Gemma ap Geraint
Integrated Project Director: Gemma Barr
Art Director: Alexa Burchell
Copywriter: Lisa Jackson
Design Director: Joe Davies-Griffith
Senior Motion Graphic Designer: Alfredo Charris
Integrated Producer: Chelline Nel
Production Company: Infinity Squared
Director: Dan Reisinger
Managing Director/EP: Erin McBean
Production Manager: Katie Dorman
DOP: Peter Eastgate
Art Director: David McKay
Wardrobe Stylist: Monique Moynihan
Editor: Scott Walmsley
Colourist: Marcus Timpson
Casting: McGregor Casting
Media Agency: Bohemia
Digital Media Agency: Incubeta