GEICO commercials are funny and well done. GEICO (Government Employees Insurance Company) is a member of the Berkshire Hathaway family of companies and is the second-largest private passenger auto insurance company in the United States. GEICO, which was founded in 1936, provides millions of auto insurance quotes to U.S. drivers annually. The company is pleased to serve more than 14 million private passenger customers and insures more than 23 million vehicles (auto & cycle).
Using GEICO’s online service center, policyholders can purchase policies, make policy changes, report claims, and print insurance ID cards. Policyholders can also connect to GEICO through the GEICO App, reach a representative over the phone, or visit a GEICO local agent.
GEICO also provides insurance quotes on motorcycles, all-terrain vehicles (ATVs), boats, travel trailers, and motorhomes (RVs). Coverage for life, homes, and apartments is written by non-affiliated insurance companies and is secured through the GEICO Insurance Agency. Commercial auto insurance and personal umbrella protection are also available.
While GEICO continued its solid growth, its beloved GEICO commercial icons began to garner accolades of their own. By 2007, the Cavemen were not only featured in new ads, but also on an interactive Web site that showed off their contemporary and very hip lifestyle.
Meanwhile, the Gecko took on an extra job and became the spokescreature for a national touring gecko exhibit at several zoos and aquariums around the country in order to promote wildlife conservation efforts. The beloved GEICO Gecko makes his debut in GEICO commercials in 1999.
In 2008, the Caveman was voted America’s favorite advertising icon of the year and joined the GEICO Gecko on the Advertising Week Walk of Fame. The GEICO commercial Caveman, still perturbed with GEICO for its “So easy, a caveman can do it” slogan, did not attend the award ceremony.
