Wrigley: The Story of Sarah & Juan
Energy BBDO produces this romantic commercial for Wrigley to promotes Extra Gum. The ad comes in two versions: 30-sec and an extended 2-minutes.
With “Give Extra Get Extra” tagline, the advert is about love and the target audience is the teenagers.
The music of Wrigley commercial is the song Can’t Help Falling in Love by Haley Reinhart (an American singer-songwriter and voice actress, known after placing in third in the tenth season of American Idol).
Can't Help Falling in Love
It is memorable and effective. The love theme is just perfect for the target audience.