Volkswagen: Laughing horses

In this commercial

The advertising agency Grabarz & Partner, Hamburg, Germany unveiled this hilarious commercial for Volkswagen. Suggestively named Laughing horses, the film features a lot of laughing horses. The spot promotes the Volkswagen Tiguan with optional Trailer Assist.

I like the Laughing horses commercial because it is funny and effective in the same time. The Trailer Assist feature is clear explained without boring technical info.

What is Trailer Assist?
Maneuvering with a trailer can become a test of patience for the uninitiated, for the combination does not always respond as you might expect; occasionally the trajectory being followed is reversed in the mirror. The steering angle is decisive for precise reversing: the optional Trailer Assist assumes the steering function. The driver simply needs to select reverse, press the Park Assist button and use the mirror adjustment button to enter the direction that the trailer should follow. The Passat now steers automatically. However, the driver is still responsible for gear shifting, acceleration, and braking.

Funny laughing horses

10.0

"Volkswagen Laughing horses" advert is what I call a good joke. I watched this commercial twice because it is so funny no matter how many time you'll watch it.

Memorable10.0
Effective10.0
Style10.0
Heart or Humor10.0
Execution10.0
Reader Rating: ( 0 vote ) 0

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