Start Your Impossible   “Touch”   Toyota

Toyota: Start Your Impossible

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TV Commercial Review

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“Start Your Impossible” campaign supports Toyota’s eight-year global sponsorship of the Olympic and Paralympic Games. This spot was created by the advertising agencies Saatchi & Saatchi (Los Angeles & Dallas) and Dentsu (Tokyo).

The message is “Over 85 years of innovation have brought us our greatest mission yet: giving the freedom of movement to humankind. That’s why Toyota is the Worldwide Official Mobility Partner of the International Olympic Committee and the International Paralympic Committee.”

Impossible

9.2

A powerful campaign.

Memorable9.0
Effective9.0
Style10.0
Heart or Humor8.0
Execution10.0
Reader Rating: ( 0 vote ) 0

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