Pepsi: Empire’s Jamal Lyon

The new Pepsi’s commercial features the fictional character, Jamal Lyon. If you don’t know who Jamal Lyon is, he is a fictional character from the American musical drama, Empire on Fox portrayed by American actor, singer and photographer Jussie Smollett.
In this Pepsi advert, Jamal Lyon finds inspiration for his next show in his first Pepsi commercial after being named the next Pepsi star. The advert is set in subway.

"My obedience is no longer for sale." — Jamal Lyon

8.2

It is a good time to launch an advert with an Empire top character right before Empire Fall Finale. Good job Pepsi and Jussie Smollett.

Memorable8.0
Effective8.0
Style8.0
Heart or Humor8.0
Execution9.0
Reader Rating: ( 0 vote ) 0

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