BBDO, New York, creates this funny advert for Mountain Dew. The film is directed by Noam Murro through the production company Biscuit.
The film features hip-hop trio Migos, Holly Holm, skateboarding standouts Sean Malto, 86-year-old artist Ushio
The tagline is “There are those who don’t… and those who do.” and the official hashtag is #DoTheDew.
Credits
Advertising Agency: BBDO, New York, USA
Chief Creative Officer, Worldwide: David Lubars
Chief Creative Officer, New York: Greg Hahn
Executive Creative Directors: Steve Fogel, Doug Fallon
Associate Creative Directors, Copywriter: Lucas Owens
Associate Creative Directors, Art Director: Sei Rey Ho
Executive Producer: Matt Nowak
Producer: Mike Ritchie
Business Manager: Paul Cisco
EVP Managing Director: Mark Cadman
VP Account Director: Phil Brolly
Account Director: Jen Layton
Assistant Account Executive: Aaron Cary
SVP, Group Planning Director: Chris Cummings
VP, Planning Director: Steve Panawek
Production Company: Biscuit
Director: Noam Murro
Partner / Managing Director: Shawn Lacy
Head of Production: Jeff McDougall, Rachel Glaub
Producer: Jay Veal
Production Supervisor: Jennifer Berry
DoP: Phedon Papamichael
Editorial: Work
Editor: Stewart Reeves
Assistant Editor: Chris O’Brien
Executive Producer: Erica Thompson
Producer: Alejandra Alarcon
VFX & Finishing: The Mill
Shoot Supervisors: Gavin Wellsman, Adrian
Senior Producer: Eoin Sherry
2D Lead: Keith Sullivan
2D Artists: Andre Vidal, Christoph Schroer, Molly Intersimone, Sung Eun Moon, Joseph Yoon, Andrew Emmerson, ing Jung-Hsu
3D Lead: Yong Chan Kim
3D Artists: Jobin Jacob, Charles Lee, Jessica Castillo, Navdeep Singh, Juan Carlos Barquet, Nile Hylton, Yimo Xu, Scott Denton, Scott McGinley, Ryan Federman, Gabriel Kim, John Wilson
Colorist: Michael Rossiter
Additional Music Production: duotone
Executive Producer: Ross Hopman
Producer: Gio Lobato
Music Editor: Brad Fischer
Audio Post: Sound Lounge
Sound Mixer: Tom Jucarone