Microsoft: California School for the Deaf

Named “Football, Teamwork and Technology: California School for the Deaf,” the new Microsoft commercial was created by the advertising agency Blk Ops.

The Eagles are the high school football team at the California School for the Deaf. They compete against hearing and Deaf teams from other schools. This season, the Eagles were 10-1 and outscored their opponents by 360 points. For these stellar athletes, communication is key. They use Microsoft Surface to help prepare game strategies and develop new plays in real time. The Eagles win big by taking collaboration and teamwork to new heights.

Football, Teamwork and Technology

9.4

A touching advert that demonstrates an unexpected use of the technology.

Memorable10.0
Effective10.0
Style9.0
Heart or Humor10.0
Execution8.0
Reader Rating: ( 0 vote ) 0

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