Lidl: Christmas commercials

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Good

Lidl Ireland and Lidl GB unveiled 2019 Christmas commercials.

Lidl Ireland Christmas advert is named “Christmas Elves” and the message is “This Christmas, the Lidl Elves are absolutely everywhere!” The spot is about Dad Nick, Mum Holly, and their seven-year-old twins, Eddie and Eve.

Lidl GB advert is named “A Christmas you can believe in” and the message is ” At Lidl, we’re Big on Christmas. Big on a Christmas you can believe in. Big on naughty treats that taste too nice. Big on the joys of giving and getting more for your money. Big on award-winning spirits measuring up to high expectations. Big on mighty mains and decadent desserts. We’re Big on all things festive. Except of course, on price, because that’s where we’ll always be Lidl.”

You can watch both Lidl’s advert above and here Lidl’s 2018 Christmas ad and Lidl’s 2017 Christmas ad.

Good

8.6

Nice.

Memorable9.0
Effective9.0
Style9.0
Heart or Humor8.0
Execution8.0
Reader Rating: ( 1 vote ) 7.5

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