Honda: Great Thinking Inside

“Great Thinking Inside”, the new Honda commercial, was created by advertising agency RPA. The ad is a nice animation of 30 years of Honda evolution and it showcased older Hondas cars like CRX, Civic hatch, Prelude, Accord wagon, Del Sol, S2000.
The commercial promote the all-new HR-V crossover and its tagline is “Start Something Special”.

This Honda commercial soundtrack is the song “Gonna Build A Mountain” by Sammy Davis Jr.

I like the animation and the idea to show the highlights of Honda cars history in 60 seconds, a better idea than optical illusion or lucid dreaming. The ad is OK, but I would have liked to see an entire campaign inspired by it (like a nice landing page, a mobile game, or some cool app). Is a pity that there is not any call to action in the advertisement.

Powerful history

9.4

I like it!

Memorable9.0
Effective9.0
Style10.0
Heart or Humor9.0
Execution10.0
Reader Rating: ( 0 vote ) 0

Related TV Commercials

LEAVE YOUR COMMENT

Your email address will not be published. Required fields are marked *

 

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Subscribe To Our Newsletter

Register for FREE and receive news updates by email from the Daily Commercials! Never miss the top commercials!

Must-see commercials for marketing, agency, creative and advertising professionals. So why wait?

 

Subscribe To Our Newsletter

You have Successfully Subscribed!