H&M: David Beckham 2016 Modern Essentials collection

In this commercial

Created by the advertising agency adam&eveDDB, the new H&M commercial promotes its Modern Essentials Spring 2016 collection. Featuring David Beckham staying at a hotel in Lisbon, the ad was shot on the streets of Lisbon, where David realizes that everyone wants to dress just like him even when he changes into a different outfit. So what will happen when he strips off to take a shower?
The ad was directed by Fredrik Bond and its tagline is “Essentials for Everyone”.

The new Modern Essentials selected by David Beckham collection will be available in select stores and online at hm.com beginning February 18th.

“I always have the best time shooting H&M campaigns. They really understand my style and my sense of humour. It was great to wear such sharp pieces from the Modern Essentials range while having such a good time,” says David Beckham.

Essentials for Everyone

8.6

The ad is well created, nice to watch. The only problem is that it makes people buying from H&M looks like some sheep...

Memorable8.0
Effective8.0
Style9.0
Heart or Humor9.0
Execution9.0
Reader Rating: ( 0 vote ) 0

Related TV Commercials

LEAVE YOUR COMMENT

Your email address will not be published. Required fields are marked *

 

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Subscribe To Our Newsletter

Register for FREE and receive news updates by email from the Daily Commercials! Never miss the top commercials!

Must-see commercials for marketing, agency, creative and advertising professionals. So why wait?

 

Subscribe To Our Newsletter

You have Successfully Subscribed!