TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Beautiful
Disney has unveiled its 2020 Christmas advert, a three-minute animated tale part of the campaign ‘From Our Family To Yours.’ It is a Filipino themed Christmas advert that may make you cry.
The story is accompanied by the emotive vocals of UK artist and Ivor Novello Rising Star nominee, Griff, who performs Love Is A Compass, the official soundtrack of the campaign and written by songwriting/production team, PARKWILD.
The commercial tells a touching story of a grandmother, her granddaughter, and the family traditions that connect them through the years. The story reflects the themes of traditions, bringing families together and nostalgia that families across EMEA identified as being important to them over the Christmas period. It was produced by Flux Animation Studios in New Zealand.
The heart-warming storyline is inspired by the themes of traditions, family togetherness, and nostalgia, and introduces two new characters – a grandmother, Lola, and her granddaughter – alongside familiar friend Mickey Mouse who features as a much-loved toy, gifted to Lola as a young child by her father in 1940. With each passing year, Mickey comes to symbolize Lola’s childhood and a present-day connection to her granddaughter, ultimately inspiring a festive surprise on Christmas morning.
For the past 40 years, Disney and Make-A-Wish have been working together to grant life-changing wishes for children and bringing magic to wish kids and their families when they need it the most, starting with the very first wish granted at the Disneyland Resort in 1980. Disney is the largest wish granter in the world, having fulfilled more than 140,000 wishes globally. These experiences not only brighten lives for a special moment but also help children and their families build emotional resilience and help replace fear with confidence, sadness with joy, and anxiety with hope.
This campaign is helping support Make-A-Wish in a number of ways, as laid out below and Jason Suckley, Make-A-Wish UK CEO, highlights how this is all helping the charity.
