BMW: Going Viral ft. Pro Baseball Stars
In this commercial
TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Funny
BMW USA unveiled a new commercial for the 2022 BMW iX.
Carpooling in the all-new, all-electric BMW iX inspired four pro baseball players to do more together – like dancing.
Watch as the powerful Bowers & Wilkin speakers inside the all-electric BMW iX make the viral dance sensation dreams of superstars Pete Alonso, Ozzie Albies, Tim Anderson, and Walker Buehler come alive.
And with a roomy interior spacious enough to fit four pro baseball players, the BMW iX represents a new futuristic style. With an intelligent kidney grille, long wheelbase, and four frameless doors, the iX takes a powerful, robust stance, just like these pro baseball players take every day on (and off) the field.

Good
8.2
Funny.