Activision unveiled a film to promotes its game Call of Duty: WWII downloadable content pack (The Resistance) that debuts Tuesday on PlayStation 4. Even the video was named ” Call of Duty WWII – The Resistance DLC 1 Live Action Trailer,” the trailer is a film not live action trailer. This situation brings some comments like “This was not funny or interesting at all. Most live action trailers are awesome but this was very disappointing. Makes me remember how boring the game is.”
The advert was created by the advertising agency 72andSunny and produced by Furlined.
CREDITS
Chief Executive Officer: Eric Hirshberg
Chief Marketing Officer: Tim Ellis
SVP, Global Consumer Marketing: Todd Harvey
Director, Consumer Marketing: David Blaser
Advertising agency: 72andSunny
Creative Co-Chair, Founder: Glenn Cole
Group Creative Director: Matthew Curry
Creative Director/Designer: Ben Hodgin
Creative Director/Writer: Josh Braithwaite
Senior Designer: Juri Zaech
Senior Writer: Samuel Moore
Executive Producer: Zeynep Taslica
Jr. Producer: Erika Ruiz
Group Brand Director: Simon Hall
Brand Director: Mandy Wakimoto
Brand Manager: William Nader
Brand Coordinator: Tanya Zaccaro
Group Strategy Director: John Graham
Strategy Director: Daniel Teng
Strategist: Alex Morrison
Partnerships and Legal Director: Kallie Halbach
Partnerships and Legal Manager: Jesse Sinkiewicz
Partnerships and Legal Coordinator: Kelsey Buehler
Production Company: Furlined
Director: Speck & Gordon
DP: Frank Lasse
EP: David Thorne
Line Producer: Greg Schultz
Editorial Company: Cabin
Editor: Graham Turner
Managing Partner: Carr Shilling
Editorial Producer: Liz Lydecker
Assistant Editor: Randy Baublis
Visual Effects Company: Method Studios
Executive Producer: Cara Lehr
Producers: Stephanie Allis
Lead Flame Artist: Rachel Moorer
Postproduction Company: Co3
Colorist: Tom Poole
EP: Ashley McKim
Producer:
Audio Post Production Company: Lime
Mixer: Jeff Mullen
EP: Susie Boyajan
