Ubisoft: Discover Yara Island

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Good

The advertising agency Buzzman creates an interesting campaign for Far Cry 6, a video game from Ubisoft. The style is of an advertisement for a travel agency, and the promoted destination is Yara Island.

Yara Island is a fictional Caribbean island, which is inspired by Cuba.

The campaign consists of 3 videos filmed in portrait mode, just good for a social media campaign.

Credits
Advertising Agency: Buzzman
President and Executive Creative Director: Georges Mohammed-Chérif
Vice–President: Thomas Granger
Managing Director: Julien Levilain
Creative Directors: Lilian Moine, Julien Doucet
Art Director: Margaux Hontang
Copywriter: Melvin Berréhouc
Art Director Assistants: Lisa Hamonou, Margot Tasseau
Account Manager: Quentin Seguret
Head of Social Media: Julien Scaglione
Head of PR & Communication: Amélie Juillet
PR & Communication Manager: Paul Renaudineau
Head of TV Production: Vanessa Barbel
Producers: Assya Mediouni, Charlotte Chadeau

Unexpected

8.4

Travel with a twist.

Memorable9.0
Effective9.0
Style8.0
Heart or Humor8.0
Execution8.0
Reader Rating: ( 0 vote ) 0

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