TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
TK Maxx unveiled its 2018 Christmas TV commercial. The film was created by the advertising agency Wieden & Kennedy, London.
The marketing message is “Meet mischievous stocking ‘Stocko’ in our Christmas TV ad
What other stocking can pop out gifts for the whole family? That’s right, none. Watch our TV advert to see mischievous neverending stocking ‘Stocko’ deliver gifts to one lucky clan throughout the year. You’ll love him.”
Credits
Agency Wieden & Kennedy London
Creative director Hollie Walker
Creatives Chloe Cordon Katy Edelsten
Executive creative directors Tony Davidson Iain Tait
Group account director Matt Owen
Account director Ollie Pym
Account manager Preety Mudhar
Head of planning Georgia Challis
TV producer James Laughton
Creative producer Rose Fairley
Production assistant Jasper Ford
Production company Blink
Director Nick Ball
