Super-Pharm: Shaving beard off after 14 years

BBR Saatchi & Saatchi (Israel) creates for Super-Pharm an online commercial very enjoyable to watch. The ad has a documentary format and it is based on real story.
They convince a 44-year-old man to shaves his beard off after 14 years. It is touching how his family react when they seen him without the beard, moreover his own father didn’t recognize him.

The ad promotes Life M6 razorblades.

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Touching

9.6

I like its documentary style, and the main character plays very well.

Memorable10.0
Effective9.0
Style10.0
Heart or Humor10.0
Execution9.0
Reader Rating: ( 0 vote ) 0

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