Review
Memorable
Effective
Style
Heart or Humor
Execution
Sony journery
Named “Feel the Sony Beyond,” this new Sony’s commercial was created by the advertising agency Dentsu Japan and directed by Edu Vieitez.
The tagline is “A vision of the future made possible every day. Feel the Sony beyond.” The advert uses the anticipated release of “Blade Runner 2049” movie to promote Bravia televisions.
The Sony commercial is running on Japanese TV.
I like the futuristic design and the idea of the journey from 1982 to 2017.