Saint Laurent: Men’s Spring Summer 2021

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Good

Saint Laurent launch the new Men’s spring-summer 2021 by Anthony Vaccarello with a 6-min action-packed film. The tagline of the advert is “No matter how long the night is” and tell a story of a parkour team over the skies and the architectures of Paris, New York, and Beijing, a constant attraction redefies gravity.

Directed by Nathalie Canguilhem (Division) and with a soundtrack by Sebastian, the film tells that breathing, reaching the horizon, looking at the future, no matter how long the night is.

(Visited 232 times, 2 visits today)

Adrenaline

9.2

An unusual dose of adrenaline for a fashion advert.

Memorable8.0
Effective9.0
Style10.0
Heart or Humor9.0
Execution10.0
Reader Rating: ( 2 votes ) 7.6

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