Logitech DEFY LOGIC ad

The new advert Logitech features pop sensation and trailblazing icon Lizzo, digital entertainer and superstar Bretman Rock, alongside comedienne and internet phenomenon Elsa Majimbo, pioneering live code artist and producer DJ_Dave, boundary-pushing Latvian gaming creator Danucd, digital artist & NFT creator Defaced, and 15-year-old fashion designer, entrepreneur and activist Kheris Rogers.

“I love that Logitech is embracing authenticity and nonconformity – ideologies that I’ve lived by my entire career,” said Lizzo. “It’s exciting to see a brand put so much heart into achieving real change and stand up to societal norms. Fame looks a lot different today than it used to, and I’m proud to be a part of the new wave and partner with Logitech and inspire others to defy logic.”

“I love that Logitech is embracing authenticity and nonconformity – ideologies that I’ve lived by my entire career,” said Lizzo. “It’s exciting to see a brand put so much heart into achieving real change and stand up to societal norms. Fame looks a lot different today than it used to, and I’m proud to be a part of the new wave and partner with Logitech and inspire others to defy logic.”