TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Funny
The Super Bowl ad concept conveys that “America’s Best Value. Delivered,” is the best thing since sliced bread. The spots feature actor and comedian Rainn Wilson, best known as “Dwight Schrute” from “The Office”. The ad will air during the 2nd pod of the 3rd quarter of the game. Little Caesars worked with McKinney – advertising agency of record— to develop the Super Bowl ad concept and creative.
“We’re excited to bring Little Caesars to such an iconic stage as the Super Bowl for the first time,” said Jeff Klein, Senior Vice President of Global Marketing at Little Caesars. “And we can’t wait to introduce our new delivery service to the country in a really massive way. While we’re not sharing the full creative yet, you can bet the ad will feature the humor and playfulness that has long been quintessentially Little Caesars.”
